"A&B Makes Headlines"
The Voice of Lakewood
No need for Wikileaks to discover A&B's best kept secrets.
It all started in the winter of the 1970's. Mr. Benjamin Berger and Mr. Abe Koth joined in partnership to assume ownership of a small fish store in Monsey,NY which had stumbled upon hard times. Named A&B
by Abe's eleven-year-old daughter, Miriam, (A for Abe and B for Benjamin) they opened their doors by serving the existing customer base and hoped for the best.
Link to Article...
The Journal News
Extreme Makeover. A new gefilte fish earns a welcome place at the Passover table.
Poor gefilte fish. It's got no personality. So why are the Monsey-based founders of A&B Famous Gefilte Fish convinced their ground-fish loaves - sold frozen, not in jars - can make the Passover staple so popular that even non-Jews will clamor for a taste?
The Washington Post
No Joke: Gefilte Fish That's Not Gooish
For lots of Jews under 30, gefilte fish can be summed up thusly: Funny? Sure. Edible? Not so much.
We have taunted it with songs, jokes and kitschy T-shirts that sport images of Manischewitz jars and slogans such as "Gefilte Fish: The Other White Meat." We enjoy YouTube clips of gefilte fish wrestling promoted by the satirical Heeb Magazine.
It didn't seem fair to us that Jell-O and whipped cream always get all the fun," says contributing editor Oliver Noble.
Large-scale Business Move Gefilte fish plant opens in Paterson.
Few people would call Mendel Monhert's work exciting.
Day in, day out, he stands in an 8-by-10-foot room cooled to a steady 50 degrees, breaking eggs into a glass bowl and checking each one for blood spots. Though he cracks about 21,000 eggs each day, he has no complaints.
"It's a fun job," he said, explaining that he staves off boredom by listening to recorded readings from the Bible.
It's also a relatively new job - at least to Paterson.